Big Data and Analytics Strategic and Organizational Impacts /
This book presents and discusses the main strategic and organizational challenges posed by Big Data and analytics in a manner relevant to both practitioners and scholars. The first part of the book analyzes strategic issues relating to the growing relevance of Big Data and analytics for competitive...
Κύριος συγγραφέας: | |
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Συγγραφή απο Οργανισμό/Αρχή: | |
Μορφή: | Ηλεκτρονική πηγή Ηλ. βιβλίο |
Γλώσσα: | English |
Έκδοση: |
Cham :
Springer International Publishing : Imprint: Springer,
2015.
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Θέματα: | |
Διαθέσιμο Online: | Full Text via HEAL-Link |
Πίνακας περιεχομένων:
- Part I Strategy
- 1 Big Data and analytics for competitive advantage
- 2 Big Data and analytics for government innovation
- 3 Big Data and education: massive digital education systems
- 4 Big Data driven business models
- Part II Organization
- 5 Big Data governance
- 6 Big Data and digital business evaluation
- 7 Managing change for Big Data driven innovation
- Part III Innovation practices
- 8 Big Data and analytics innovation practices
- 9 Conclusion.