Why Engagement Matters Cross-Disciplinary Perspectives of User Engagement in Digital Media /

User Engagement (UE) is a complex concept to investigate. The purpose of this book is not to constrain UE to one perspective, but to offer a well-rounded appreciation for UE across various domains and disciplines. The text begins with two foundational chapters that describe theoretical and methodolo...

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Bibliographic Details
Corporate Author: SpringerLink (Online service)
Other Authors: O'Brien, Heather (Editor), Cairns, Paul (Editor)
Format: Electronic eBook
Language:English
Published: Cham : Springer International Publishing : Imprint: Springer, 2016.
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ΒΚΠ - Πατρα: ALFd

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Call Number: 330.01 BAU
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Holdings details from ΒΚΠ - Πατρα: BSC
Call Number: 330.01 BAU
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