Information and Communication Technologies in Tourism 2016 Proceedings of the International Conference in Bilbao, Spain, February 2-5, 2016 /

• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Άλλοι συγγραφείς: Inversini, Alessandro (Επιμελητής έκδοσης), Schegg, Roland (Επιμελητής έκδοσης)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Cham : Springer International Publishing : Imprint: Springer, 2016.
• Έκδοση: 1st ed. 2016.
• Θέματα: Business.; Internet marketing.; Information technology.; Business > Data processing.; Service industries.; Tourism.; Management.; Computers.; E-commerce.; Business and Management.; Tourism Management.; IT in Business.; Information Systems and Communication Service.; Online Marketing/Social Media.; e-Commerce/e-business.; Services.
• Φυσική περιγραφή: XV, 792 p. 103 illus., 35 illus. in color. online resource.
• ISBN: 9783319282312

The papers presented in this volume advance the state-of-the-art research on digital marketing and social media, mobile computing and responsive web design, semantic technologies and recommender systems, augmented and virtual reality, electronic distribution and online travel reviews, MOOC and eLearning, eGovernment and sharing economy. This book covers the most significant areas contributed by prominent scholars from around the world and is suitable for both academics and practitioners who are interested in the latest developments in eTourism.