MBA Theory and Application of Business and Management Principles /

• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Άλλοι συγγραφείς: Machado, Carolina (Επιμελητής έκδοσης), Davim, J. Paulo (Επιμελητής έκδοσης)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Cham : Springer International Publishing : Imprint: Springer, 2016.
• Έκδοση: 1st ed. 2016.
• Σειρά: Management and Industrial Engineering,
• Θέματα: Engineering.; Business.; Management science.; Engineering > Vocational guidance.; Engineering economics.; Engineering economy.; Engineering Economics, Organization, Logistics, Marketing.; Business and Management, general.; Job Careers in Science and Engineering.

This book focuses on the relevant subjects in the curriculum of an MBA program. Covering many different fields within business, this book is ideal for readers who want to prepare for a Master of Business Administration degree. It provides discussions and exchanges of information on principles, strat...

Πίνακας περιεχομένων:

• Management
• Human resource management
• Financial management
• Marketing management
• Operations management
• Information management
• International management
• Accounting
• International business
• Business law
• Statistics
• Economics
• Culture and organizational behaviour
• Competitive management practice
• Global management
• Organizational development and change
• Strategic management
• Entrepreneurship
• Production engineering
• Production management
• Sustainable management.