US Firms’ Business Competence in the Taiwanese IT Industry

• Κύριοι συγγραφείς: Chen, Pi-Chi (Συγγραφέας), Kim, Young-Chan (Συγγραφέας)
• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Cham : Springer International Publishing : Imprint: Springer, 2016.
• Σειρά: Understanding China,
• Θέματα: Business.; Leadership.; Globalization.; Markets.; Computer industry.; International economics.; Asia > Economic conditions.; Business and Management.; Emerging Markets/Globalization.; International Economics.; The Computer Industry.; Business Strategy/Leadership.; Asian Economics.
• Φυσική περιγραφή: XVI, 234 p. 18 illus., 1 illus. in color. online resource.
• ISBN: 9783319320281
• ISSN: 2196-3134

This book offers an in-depth analysis of the roles and strategies of subsidiaries of American multinational companies (MNCs) in Taiwan’s IT industry. Based on semi-structured interviews with 16 managing directors of the different foreign-owned subsidiaries and 100 functional unit managers, the authors investigate (1) the roles of functional units in evaluating strategy formulation and change in foreign subsidiaries; (2) the factors that determine strategy formulation and change in foreign subsidiaries and their functional units; and (3) the linkages between cross-functional units. The research underscores the view that MNCs’ strategies are composed of assorted heterogeneous elements. .