Advances in National Brand and Private Label Marketing Third International Conference, 2016 /

This volume presents the proceedings of the 2016 International Conference on National Brand & Private Label Marketing (NB&PL Marketing) in a collection of thought-provoking, in-depth and highly relevant contributions. The 2016 NB&PL Marketing provided a unique academic forum to present a...

Πλήρης περιγραφή

Λεπτομέρειες βιβλιογραφικής εγγραφής
Συγγραφή απο Οργανισμό/Αρχή:	SpringerLink (Online service)
Άλλοι συγγραφείς:	Martínez-López, Francisco J. (Επιμελητής έκδοσης), Gázquez-Abad, Juan Carlos (Επιμελητής έκδοσης), Gijsbrecht, Els (Επιμελητής έκδοσης)
Μορφή:	Ηλεκτρονική πηγή Ηλ. βιβλίο
Γλώσσα:	English
Έκδοση:	Cham : Springer International Publishing : Imprint: Springer, 2016.
Σειρά:	Springer Proceedings in Business and Economics,
Θέματα:	Business. Marketing. Leadership. E-business. Electronic commerce. E-commerce. Industrial psychology. Business and Management. Industrial, Organisational and Economic Psychology. e-Business/e-Commerce. Business Strategy/Leadership.
Διαθέσιμο Online:	Full Text via HEAL-Link

Παρόμοια τεκμήρια

Advances in National Brand and Private Label Marketing Second International Conference, 2015 /
Έκδοση: (2015)

Advances in National Brand and Private Label Marketing Fourth International Conference, 2017 /
Έκδοση: (2017)

Advances in National Brand and Private Label Marketing Sixth International Conference, 2019 /
Έκδοση: (2019)

Advances in National Brand and Private Label Marketing Fifth International Conference, 2018 /
Έκδοση: (2018)

Strategic Planning and Implementation of E-Governance
ανά: Suri, P.K, κ.ά.
Έκδοση: (2017)

Strategies in E-Business Positioning and Social Networking in Online Markets /
Έκδοση: (2014)

Social - Local - Mobile The Future of Location-based Services /
ανά: Heinemann, Gerrit, κ.ά.
Έκδοση: (2015)

Knowledge and Skill Chains in Engineering and Manufacturing Information Infrastructure in the Era of Global Communications Proceedings of the IFIP TC5/WG5.3, WG5.7, WG5.12 Fifth International Working Conference of Information Infrastructure Systems for Manufacturing 2002 (DIIDM2002), November 18–20, 2002 in Osaka, Japan /
Έκδοση: (2005)

Online Brand Communities Using the Social Web for Branding and Marketing /
ανά: Martínez-López, Francisco J., κ.ά.
Έκδοση: (2016)

Knowledge Management and Management Learning Extending the Horizons of Knowledge-Based Management /
Έκδοση: (2005)

Reputation Transfer to Enter New B-to-B Markets Measuring and Modelling Approaches /
ανά: Falkenreck, Christine
Έκδοση: (2010)

Collaborative Networks and Their Breeding Environments IFIP TC5 WG 5.5 Sixth IFIP Working Conference on VIRTUAL ENTERPRISES, 26–28 September, 2005, Valencia, Spain /
Έκδοση: (2005)

Rapidly Changing Securities Markets Who Are the Initiators? /
Έκδοση: (2017)

E-Commerce and Web Technologies 17th International Conference, EC-Web 2016, Porto, Portugal, September 5-8, 2016, Revised Selected Papers /
Έκδοση: (2017)

Successful Social Media and Ecommerce Strategies in the Wine Industry
Έκδοση: (2016)

Beyond Bitcoin The Economics of Digital Currencies /
ανά: Halaburda, Hanna, κ.ά.
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Introduction to Electronic Commerce and Social Commerce
ανά: Turban, Efraim, κ.ά.
Έκδοση: (2017)

The Web at Graduation and Beyond Business Impacts and Developments /
ανά: Vossen, Gottfried, κ.ά.
Έκδοση: (2017)

Creativity and Entrepreneurial Performance A General Scientific Theory /
ανά: McMullan, W. Edward, κ.ά.
Έκδοση: (2015)

e-Consumers in the Era of New Tourism
Έκδοση: (2016)

Equity Valuation and Negative Earnings The Case of the dot.com Bubble /
ανά: Matias Gama, Ana Paula, κ.ά.
Έκδοση: (2017)

Information and Communication Technologies in Organizations and Society Past, Present and Future Issues /
Έκδοση: (2016)

“Internet Plus” Pathways to the Transformation of China’s Property Sector
ανά: Ba, Shusong, κ.ά.
Έκδοση: (2016)

The Decentralized and Networked Future of Value Creation 3D Printing and its Implications for Society, Industry, and Sustainable Development /
Έκδοση: (2016)

eSports is Business Management in the World of Competitive Gaming /
ανά: Scholz, Tobias M., κ.ά.
Έκδοση: (2019)

The Economics of Online Markets and ICT Networks
Έκδοση: (2006)

E-business Technology and Strategy International Conference, CETS 2010, Ottawa, Canada, September 29-30, 2010. Proceedings /
Έκδοση: (2010)

Behind the Executive Door Unexpected Lessons for Managing Your Boss and Career /
ανά: Wasylyshyn, Karol M.
Έκδοση: (2012)

The Application of Fuzzy Logic for Managerial Decision Making Processes Latest Research and Case Studies /
Έκδοση: (2017)

Business Modelling in the Dynamic Digital Space An Ecosystem Approach /
ανά: El Sawy, Omar A., κ.ά.
Έκδοση: (2013)

Design Science in Tourism Foundations of Destination Management /
Έκδοση: (2017)

Leadership - What Really Matters A Handbook on Systemic Leadership /
ανά: Pinnow, Daniel F.
Έκδοση: (2011)

Tourism, Culture and Heritage in a Smart Economy Third International Conference IACuDiT, Athens 2016 /
Έκδοση: (2017)

The Psychology of Human Leadership How To Develop Charisma and Authority /
ανά: Paschen, Michael, κ.ά.
Έκδοση: (2014)

Assortment and Merchandising Strategy Building a Retail Plan to Improve Shopper Experience /
ανά: Berkhout, Constant, κ.ά.
Έκδοση: (2019)

Creating Conditions for Promising Collaboration Alliances, Networks, Chains, Strategic Partnerships /
ανά: Kaats, Edwin, κ.ά.
Έκδοση: (2014)

Leadership and Organizational Outcomes Meta-Analysis of Empirical Studies /
Έκδοση: (2015)

The Hidden Rules of Successful Negotiation and Communication Getting to Yes! /
ανά: Opresnik, Marc O.
Έκδοση: (2014)

Formation and Early Growth of Business Webs Modular Product Systems in Network Markets /
ανά: Steiner, Florian
Έκδοση: (2005)

Enterprise Applications and Services in the Finance Industry 7th International Workshop, FinanceCom 2014, Sydney, Australia, December 2014, Revised Papers /
Έκδοση: (2015)

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