The Role of Corporate Sustainability in Asian Development A Case Study Handbook in the Automotive and ICT Industries /

• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Άλλοι συγγραφείς: Lenssen, Gilbert (Επιμελητής έκδοσης), Rhee, Jay Hyuk (Επιμελητής έκδοσης), Martinez, Fabien (Επιμελητής έκδοσης)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Cham : Springer International Publishing : Imprint: Springer, 2017.
• Σειρά: Advances in Business Ethics Research, A Journal of Business Ethics Book Series, 7
• Θέματα: Environment.; Business ethics.; Ethics.; Sustainable development.; Sustainable Development.; Business Ethics.

This book examines the challenges faced by seven multinational companies - Intel, Lenovo, Samsung Electronics, ZTE, BMW Hyundai Motor Company, Mahindra and Mahindra - in their endeavour to contribute to the economic, environmental and social development of Asia. The lessons learned from the examinat...

Πίνακας περιεχομένων:

• Section 1: Intel (US) case – CSR 3.0: how to leverage social innovation to create business and social value
• Section 2: Lenovo (CN) case – Venture Philanthropy; supporting NGOs
• Section 3: Samsung Electronics (KR) case: Green Memory Chips
• Section 4: ZTE (CN) case – Eliminating Digital Chasm
• Section 5: BMW case – BMW I Story: revolutionizing sustainable mobility
• Section 6: Hyundai Motor Company case – Fostering social enterprises
• Section 7: Mahindra & Mahindra case – Mainstreaming sustainability in business through knowledge building.