Business Models and ICT Technologies for the Fashion Supply Chain Proceedings of IT4Fashion 2016 /

• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Άλλοι συγγραφείς: Rinaldi, Rinaldo (Επιμελητής έκδοσης), Bandinelli, Romeo (Επιμελητής έκδοσης)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Cham : Springer International Publishing : Imprint: Springer, 2017.
• Σειρά: Lecture Notes in Electrical Engineering, 413
• Θέματα: Engineering.; Business logistics.; E-commerce.; Engineering economics.; Engineering economy.; Electrical engineering.; Engineering Economics, Organization, Logistics, Marketing.; Communications Engineering, Networks.; Supply Chain Management.; Information Systems Applications (incl. Internet).; e-Commerce/e-business.

This book presents high-quality original contributions on the fashion supply chain. A wide spectrum of application domains are covered, processing of big data coming from digital and social media channels, fashion new product development, fashion design, fashion marketing and communication strategy,...