The Role of Franchising on Industry Evolution Assessing the Emergence of Franchising and its Impact on Structural Change /

The role of franchising on industry evolution is explored in this book both in terms of the emergence of franchising and its impact on industry structure. Examining literature and statistical information the first section provides an overview of franchising. The Role of Franchising on Industry Revol...

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Bibliographic Details
Main Author: Beere, Rosalind (Author)
Corporate Author: SpringerLink (Online service)
Format: Electronic eBook
Language:English
Published: Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2017.
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Online Access:Full Text via HEAL-Link

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