Introduction to Electronic Commerce and Social Commerce

This is a complete update of the best-selling undergraduate textbook on Electronic Commerce (EC). New to this 4th Edition is the addition of material on Social Commerce (two chapters); a new tutorial on the major EC support technologies, including cloud computing, RFID, and EDI; ten new learning out...

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Bibliographic Details
Main Authors: Turban, Efraim (Author), Whiteside, Judy (Author), King, David (Author), Outland, Jon (Author)
Corporate Author: SpringerLink (Online service)
Format: Electronic eBook
Language:English
Published: Cham : Springer International Publishing : Imprint: Springer, 2017.
Edition:4th ed. 2017.
Series:Springer Texts in Business and Economics,
Subjects:
Online Access:Full Text via HEAL-Link

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