Turkish Multinationals Market Entry and Post-Acquisition Strategy /

• Κύριοι συγγραφείς: Ayden, Yuksel (Συγγραφέας, http://id.loc.gov/vocabulary/relators/aut), Demirbag, Mehmet (http://id.loc.gov/vocabulary/relators/aut), Tatoglu, Ekrem (http://id.loc.gov/vocabulary/relators/aut)
• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2018.
• Έκδοση: 1st ed. 2018.
• Σειρά: Palgrave Studies of Internationalization in Emerging Markets,
• Θέματα: International business enterprises.; Leadership.; Entrepreneurship.; Industries.; Management information systems.; International Business.; Business Strategy/Leadership.; Enterprise Architecture.

This book explores the internationalization of Turkish multinationals by examining a set of firms from various industries and providing eleven detailed case studies. The authors aim to discover the reasons behind the drive for internationalization within the firms, and how their internationalization...

Πίνακας περιεχομένων:

• 1. Introduction
• 2. Internationalization of Turkish Business Environment: Historical Evolution and New Realities
• 3. Theoretical Perspectives on Emerging Country Multinationals
• 4. Characteristics and Patterns of Turkish MNEs' Internationalization
• 5. Market Entry Strategies of Turkish MNEs
• 6. Post-Acquisition Strategies of Turkish MNes
• 7. Synthesis and New Directions for Research.