Consumer Reaction, Food Production and the Fukushima Disaster Assessing Reputation Damage Due to Potential Radiation Contamination /

This book examines the factors involved in consumer responses to food produced in regions near the Fukushima Daiichi Nuclear Plant following the March 2011 Eastern Japanese earthquake, and assesses how responses to reports on food safety and risk of radiation contamination shaped consumer perception...

Πλήρης περιγραφή

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας: Aruga, Kentaka (Συγγραφέας)
Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
Γλώσσα:English
Έκδοση: Cham : Springer International Publishing : Imprint: Springer, 2017.
Θέματα:
Διαθέσιμο Online:Full Text via HEAL-Link
LEADER 02761nam a22004695i 4500
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020 |a 9783319598499  |9 978-3-319-59849-9 
024 7 |a 10.1007/978-3-319-59849-9  |2 doi 
040 |d GrThAP 
050 4 |a HC85 
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072 7 |a BUS069000  |2 bisacsh 
082 0 4 |a 333  |2 23 
100 1 |a Aruga, Kentaka.  |e author. 
245 1 0 |a Consumer Reaction, Food Production and the Fukushima Disaster  |h [electronic resource] :  |b Assessing Reputation Damage Due to Potential Radiation Contamination /  |c by Kentaka Aruga. 
264 1 |a Cham :  |b Springer International Publishing :  |b Imprint: Springer,  |c 2017. 
300 |a XII, 159 p. 77 illus.  |b online resource. 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
347 |a text file  |b PDF  |2 rda 
505 0 |a Introduction -- Radiation contamination of agricultural products -- What is reputation damage? -- Conditions of the agricultural commodity markets before and after the Fukushima disaster -- Consumer reaction and willingness to buy food produced near the FDNPP -- Is there reputation damage? 
520 |a This book examines the factors involved in consumer responses to food produced in regions near the Fukushima Daiichi Nuclear Plant following the March 2011 Eastern Japanese earthquake, and assesses how responses to reports on food safety and risk of radiation contamination shaped consumer perceptions of and subsequent behavior toward products from the Fukushima prefecture. On the basis of a survey conducted in 2014 among 8,000 consumers from all parts of Japan and focusing on ten food products (rice, cucumbers, apples, shiitake mushrooms, beef, pork, eggs, tuna fish, wakame seaweed, and mineral water) it investigates consumer choices specifically based on rumor (“fuyou”) and not fact as well as how “fuyou” damage shaped such choices. It then goes on to analyze the differences between these customer choices. . 
650 0 |a Behavioral economics. 
650 0 |a Agricultural economics. 
650 0 |a Culture - Economic aspects. 
650 1 4 |a Economics. 
650 2 4 |a Natural Resource and Energy Economics. 
650 2 4 |a Agricultural Economics. 
650 2 4 |a Consumer Behavior. 
650 2 4 |a Behavioral/Experimental Economics. 
650 2 4 |a Cultural Economics. 
710 2 |a SpringerLink (Online service) 
773 0 |t Springer eBooks 
776 0 8 |i Printed edition:  |z 9783319598482 
856 4 0 |u http://dx.doi.org/10.1007/978-3-319-59849-9  |z Full Text via HEAL-Link 
912 |a ZDB-2-ECF 
950 |a Economics and Finance (Springer-41170)