Cultural Distance in International Ventures Exploring Perceptions of European and Chinese Managers /

• Κύριοι συγγραφείς: Vaccarini, Katiuscia (Συγγραφέας), Spigarelli, Francesca (Συγγραφέας), Tavoletti, Ernesto (Συγγραφέας), Lattemann, Christoph (Συγγραφέας)
• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2017.
• Θέματα: Business.; Leadership.; Project management.; Business and Management.; Cross-Cultural Management.; Asian Business.; Business Strategy/Leadership.; Project Management.; Operations Research/Decision Theory.

 'This original book addresses the important issue of cultural distance and provides insights for the sustainable development of both the green technology industry and international collaboration. It does so with a multidisciplinary perspective and uses the cases of two highly relevant regions. It is a must-read for scholars and practitioners interested in the role of culture in Sino-European relations and green technology.’ —Vasyl Taras, Associate Professor, University of North Carolina at Greensboro, USA This book uses the concepts of both cultural and psychic distance to analyse managers’ perceptions in international business settings, with a specific focus on European and Chinese ventures in the green technology industry. The key concept of ‘distance’ refers to the variations of cultures, languages, business practices, policies and regulations that distinguish different countries. Offering empirical case studies and theoretical refinements on how scholars can conceptualise and operationalise the psychic distance construct, the authors provide a comprehensive examination of European foreign direct investment (FDI) to China and Chinese FDI to Europe. Contributing to the Marie Curie scheme, Partnering Opportunities between Europe and China in the Renewable Energy and Environmental iNdustries (POREEN), this book is an invaluable read for managers and practitioners. 

 1. Introduction -- 2. Psychic Distance and FDI: The Case of China -- 3. A Social Psychological Perspective on the Perceptions of Cultural Differences -- 4. European Entry Decisions in China: The Role of Cultural Perceptions -- 5. Chinese FDI and Psychic Distance Perceptions in the German Renewable Energy Sector -- 6. Summary Conclusions.