Cultural Distance in International Ventures Exploring Perceptions of European and Chinese Managers /
'This original book addresses the important issue of cultural distance and provides insights for the sustainable development of both the green technology industry and international collaboration. It does so with a multidisciplinary perspective and uses the cases of two highly relevant regions....
Main Authors: | , , , |
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Corporate Author: | |
Format: | Electronic eBook |
Language: | English |
Published: |
Cham :
Springer International Publishing : Imprint: Palgrave Macmillan,
2017.
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Subjects: | |
Online Access: | Full Text via HEAL-Link |
Table of Contents:
- 1. Introduction
- 2. Psychic Distance and FDI: The Case of China
- 3. A Social Psychological Perspective on the Perceptions of Cultural Differences
- 4. European Entry Decisions in China: The Role of Cultural Perceptions
- 5. Chinese FDI and Psychic Distance Perceptions in the German Renewable Energy Sector
- 6. Summary Conclusions.