The Patent Medicines Industry in Georgian England Constructing the Market by the Potency of Print /

• Main Author: Mackintosh, Alan (Author, http://id.loc.gov/vocabulary/relators/aut)
• Corporate Author: SpringerLink (Online service)
• Format: Electronic eBook
• Language: English
• Published: Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2018.
• Edition: 1st ed. 2018.
• Series: Medicine and Biomedical Sciences in Modern History
• Subjects: History.; Medicine-History.; Great Britain-History.; Law-History.; History of Science.; History of Medicine.; History of Britain and Ireland.; Legal History.

In this book, the ownership, distribution and sale of patent medicines across Georgian England are explored for the first time, transforming our understanding of healthcare provision and the use of the printed word in that era. Patent medicines constituted a national industry which was largely popul...

Table of Contents:

• 1. Introduction
• 2. The Status of Patent Medicines
• 3. Constructing the Industry
• 4. Connecting the Country
• 5. Supplying the Consumer
• 6. Persuading the Poorly
• 7. Utilising the Imagination as Therapy
• 8. Harnessing the Potency of Print
• 9. The Legacy of the Patent Medicines Industry.