Railway Photographic Advertising in Britain, 1900-1939

• Κύριος συγγραφέας: Medcalf, Alexander (Συγγραφέας, http://id.loc.gov/vocabulary/relators/aut)
• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2018.
• Έκδοση: 1st ed. 2018.
• Σειρά: Palgrave Studies in the History of the Media
• Θέματα: Civilization-History.; Great Britain-History.; Europe-History-1492-.; History, Modern.; Photography.; Cultural History.; History of Britain and Ireland.; History of Modern Europe.; Modern History.

This book explores the phenomenal resources dedicated to understanding and encouraging passengers to consume travel from 1900 to 1939, analysing how place and travel were presented for sale. Using the Great Western Railway as a chief case study, as well as a range of its competitors both on and off...

Πίνακας περιεχομένων:

• 1. Introduction
• 2. Railway Advertising: Theory and Practice 1900-1939
• 3. In the Country
• 4. By the Seaside
• 5. Around Town
• 6. On the Train
• 7. Conclusion
• Index.