Competitiveness in Emerging Markets Market Dynamics in the Age of Disruptive Technologies /

• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Άλλοι συγγραφείς: Khajeheian, Datis (Επιμελητής έκδοσης, http://id.loc.gov/vocabulary/relators/edt), Friedrichsen, Mike (Επιμελητής έκδοσης, http://id.loc.gov/vocabulary/relators/edt), Mödinger, Wilfried (Επιμελητής έκδοσης, http://id.loc.gov/vocabulary/relators/edt)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Cham : Springer International Publishing : Imprint: Springer, 2018.
• Έκδοση: 1st ed. 2018.
• Σειρά: Contributions to Management Science,
• Θέματα: Globalization.; Markets.; Management.; Industrial management.; Entrepreneurship.; Industrial organization.; Emerging Markets/Globalization.; Innovation/Technology Management.; Media Management.; Industrial Organization.

This book presents a collection of interrelated research advances in the field of technological entrepreneurship from the perspective of competition in emerging markets. Featuring contributions by scholars from different fields of interest, it provides a mix of theoretical developments, insights and...

Πίνακας περιεχομένων:

• Part 1: Editorial
• Chapter 1: An Introduction to Competitiveness in Fast Changing Business Environment
• Chapter 2: Digital Transformation and the Effects on the Management of Media Firms
• Part 2: Broadcasting
• Chapter 3: The Implications of Programmatic Advertising on the Business Model of TV Broadcasters
• Chapter 4: 'Datafying' Broadcasting: Competing in a Big Data-Driven TV Ecosystem
• Part 3: Small media firms
• Chapter 5: War of Attrition in Polish Video-Games Printing Press: Customer Retention to Survive Printing Press in the Age of Digital Communication Technologies
• Chapter 6: Media innovations in digital music distribution: the case of beeptunes.com
• Chapter 7: Competitive Capabilities in Film Distribution Market: The Case of Filimo
• Part 4: Individual Level: media entrepreneurs
• Chapter 8: Social Networks of Immigrant Entrepreneurs in Media Industry: The case of Iranian Immigrants in Canada
• Chapter 9: Impact of leaders' characteristics on competitiveness of firms: Applying Weber's charismatic authority theory to leaders of post-Soviet media businesses
• Part 5: Media Law and Regulation
• chapter 10: Lobbying groups in communications and media policies in Brazil
• Chapter 11: Restrictions and Legal Challenges for Foreign Investment in the Media Market in Iran
• Chapter 12: Evidenced-based internet policy for emerging nations: maximizing network investment and local content development
• Part 6: Startups and Small Enterprises
• Chapter 13: Start-up Boom in an Emerging Market: A Niche Market Approach
• Chapter 14: The challenges of firms in Iraqi Kurdistan Economy in the light of strategic acquisition theory
• Chapter 15: Competitiveness of small media firms
• Part 7: Strategic issues in organizations
• Chapter 16: Rapid internationalization Emerging Markets Multinationals from Latin America: The case of the AJE Group
• Chapter 17: Strategic Renewal in Corporate Entrepreneurship Context: A Multi-Case Study
• Chapter 18: Measuring the competitiveness factors in telecommunication markets
• Chapter 19: Competitiveness in Banking Industry: A study of Employee satisfaction, Customer satisfaction and Productivity in Service Quality
• Chapter 20: Audience Engagement as a Competitive Advantage in Public Television: Case of Gamification Use in IRIB IPTV
• Chapter 21: Competition Outside of the Field: Economics and Marketing of Football in Iran
• Part 8: Quantitative methodologies
• Chapter 22: Impact of Situation in the study of Gender Entrepreneurship and Opportunity Evaluation: An Analysis of Risk Disposition
• Chapter 23: Impact of Organizational Innovation, Learning Orientation and Entrepreneurship on SME Performance: The Moderating Role of Market Turbulence and ICT
• Chapter 24: Entrepreneurship and SMEs Performance: Studying the Mediating Role of Innovation and the Moderating Role of Firm Size
• Chapter 25: The impact of Business Ethics on entrepreneurial attitude of managers
• Chapter 26: Effect of Degree of Competitiveness and Orientation to Export on Marketing Strategy of SMEs
• Part 9: Big Data, Machine Learning and New Technological Trends
• Chapter 27: Disruptive Innovation for Auto Insurance Entrepreneurs: New Paradigm using Telematics & Machine Learning
• Chapter 28: Business Challenges of Big Data Application in Health Organizations
• Chapter 29: Big data for marketing success: how consumer analytic create competitive advantage for enterprises.