Gender on Wall Street Uncovering Opportunities for Women in Financial Services /

• Κύριος συγγραφέας: Mattia, Laura (Συγγραφέας, http://id.loc.gov/vocabulary/relators/aut)
• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2018.
• Έκδοση: 1st ed. 2018.
• Θέματα: Finance.; Bank marketing.; Sociology.; Popular Science in Finance.; Financial Services.; Gender Studies.

 This book contains advice and direction for women who are either seeking a career or who have already embarked on a career in financial services. The book first aims to help the female reader gain clarity on her motivation in pursuing a career in finance. It then identifies potential gender-specific challenges that could create problems if she is unaware or unconscious to her surrounding work environment. Lastly, it provides insights and exercises to develop a strategy for career accomplishment. Written by a former Senior Financial Executive for several fortune 500 firms including M&M Mars, a Wealth Manager/Owner of a fee-only Registered Investment Advisory firm, and Professor of financial planning at the University of South Florida, the book will help women identify pitfalls, create game plans to transcend the limitations of their workplace cultures, and learn how to collaborate with their peers to create healthier work environments. Told through personal stories, anecdotes from other women and academic research, Gender on Wall Street helps women identify the internal and external obstacles to their success. This book will also provide a means of overcoming these obstacles through conscious engagement, personal reflection and strategy-building exercises at the conclusion of each chapter. The reader will be guided into creating their own personal career plan-the STAR plan-which will help them achieve career success. 

 Chapter 1: Introduction -- Chapter 2: The Rewards of a Career in Finance -- Chapter 3: The Win for Financial Services -- Chapter 4: The Power of Your Beliefs -- Chapter 5: The Magic of Self-Confidence -- Chapter 6: The Prevalence of Unconscious Bias -- Chapter 7: The Gender Trap -- Chapter 8: The Pain of Isolation -- Chapter 9: The Fragility of the Female Network -- Chapter 10: Strategic Framework- Build Your Brand -- Chapter 11: Technical Skills- Fortify Your Brand -- Chapter 12: Advocacy Board- Develop Your Brand -- Chapter 13: Relationships- Share Your Brand -- Chapter 14: Conclusion.