Psychological Ownership and Consumer Behavior

• Corporate Author: SpringerLink (Online service)
• Other Authors: Peck, Joann (Editor, http://id.loc.gov/vocabulary/relators/edt), Shu, Suzanne B. (Editor, http://id.loc.gov/vocabulary/relators/edt)
• Format: Electronic eBook
• Language: English
• Published: Cham : Springer International Publishing : Imprint: Springer, 2018.
• Edition: 1st ed. 2018.
• Subjects: Personality.; Social psychology.; Marketing.; Industrial psychology.; Personality and Social Psychology.; Industrial and Organizational Psychology.

This pathbreaking volume expands on the construct of psychological ownership, placing it in the contexts of both individual consumer behavior and the wider decision-making of consumer populations. An individual's feeling of ownership toward a target represents the perception that something is &...