Zheng, J., & Mason, D. S. (2018). Brand Platform in the Professional Sport Industry: Sustaining Growth through Innovation (1st ed. 2018.). Springer International Publishing : Imprint: Palgrave Pivot. https://doi.org/10.1007/978-3-319-90353-8
Παραπομπή σε μορφή Chicago (17η εκδ.)Zheng, Jingxuan, και Daniel S. Mason. Brand Platform in the Professional Sport Industry: Sustaining Growth Through Innovation. 1st ed. 2018. Cham: Springer International Publishing : Imprint: Palgrave Pivot, 2018. https://doi.org/10.1007/978-3-319-90353-8.
Παραπομπή σε μορφή MLA (8th εκδ.)Zheng, Jingxuan, και Daniel S. Mason. Brand Platform in the Professional Sport Industry: Sustaining Growth Through Innovation. 1st ed. 2018. Springer International Publishing : Imprint: Palgrave Pivot, 2018. https://doi.org/10.1007/978-3-319-90353-8.
