APA (7th ed.) Citation

Zheng, J., & Mason, D. S. (2018). Brand Platform in the Professional Sport Industry: Sustaining Growth through Innovation (1st ed. 2018.). Springer International Publishing : Imprint: Palgrave Pivot. https://doi.org/10.1007/978-3-319-90353-8

Chicago Style (17th ed.) Citation

Zheng, Jingxuan, and Daniel S. Mason. Brand Platform in the Professional Sport Industry: Sustaining Growth Through Innovation. 1st ed. 2018. Cham: Springer International Publishing : Imprint: Palgrave Pivot, 2018. https://doi.org/10.1007/978-3-319-90353-8.

MLA (8th ed.) Citation

Zheng, Jingxuan, and Daniel S. Mason. Brand Platform in the Professional Sport Industry: Sustaining Growth Through Innovation. 1st ed. 2018. Springer International Publishing : Imprint: Palgrave Pivot, 2018. https://doi.org/10.1007/978-3-319-90353-8.