Developing and Managing Innovation in a Fast Changing and Complex World Benefiting from Dynamic Principles /

This book provides essential insights into how to rapidly and safely develop new sustainable products, no matter whether it is in the private sector, the public sector or the non-profit sector, and regardless of the specific national or business culture. The principles discussed were distilled from...

Πλήρης περιγραφή

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας: Ottosson, Stig (Συγγραφέας, http://id.loc.gov/vocabulary/relators/aut)
Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
Γλώσσα:English
Έκδοση: Cham : Springer International Publishing : Imprint: Springer, 2019.
Έκδοση:1st ed. 2019.
Θέματα:
Διαθέσιμο Online:Full Text via HEAL-Link
Πίνακας περιεχομένων:
  • Introduction
  • Acknowledgements
  • Chapter 1 Background
  • Chapter 2 Innovation Theory
  • Chapter 3 The Entrepreneur
  • Chapter 4 Project Management
  • Chapter 5 Knowledge Generation
  • Chapter 6 Different New Product Development Models
  • Chapter 7 Dynamic Product Development (DPD™)
  • Chapter 8 Marketing New Products
  • Chapter 8 Sales of New Products
  • Chapter 9 Financing innovation
  • References.