Crisis Communication A Stakeholder Approach /

• Κύριος συγγραφέας: Ndlela, Martin N. (Συγγραφέας, http://id.loc.gov/vocabulary/relators/aut)
• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Cham : Springer International Publishing : Imprint: Palgrave Pivot, 2019.
• Έκδοση: 1st ed. 2019.
• Θέματα: Public relations.; Leadership.; Social responsibility of business.; Organization.; Planning.; Corporate Communication/Public Relations.; Business Strategy/Leadership.; Corporate Social Responsibility.

This timely book explores crises as an inevitable part of modern society, which causes ramifications not only for organisations, but also for a diverse range of stakeholders. Addressing the need for organisations to be guided by a stakeholder-oriented approach throughout all phases of the crisis com...

Πίνακας περιεχομένων:

• 1. Introduction
• 2. Stakeholder Approaches in Crisis Management
• 3. A Stakeholder Approach to Issues Management
• 4. A Stakeholder Approach to Risk Management
• 5. A Stakeholder Approach in Managing Reputation
• 6. A Stakeholder Approach to Inter-organisational Relationships
• 7. Stakeholder Communications During a Crisis
• 8. A Stakeholder Approach to Crisis Evaluation.