Growing Modular Mass Customization of Complex Products, Services and Software /

• Κύριοι συγγραφείς: Kratochvíl, Milan (Συγγραφέας), Carson, Charles (Συγγραφέας)
• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Berlin, Heidelberg : Springer Berlin Heidelberg, 2005.
• Θέματα: Business.; Marketing.; Management.; Production management.; Business and Management.; Operations Management.

The Time for Mass Customization Has Arrived Opportunity is missed by most people because it is dressed in overalls and looks like work. Thomas Edison There’s an allegory that many inventors have used to define their moment of inspiration when diligence, a strong work ethic and imagination met at the...

Πίνακας περιεχομένων:

• Introduction, with Focus on the Customer
• Mass Customization, Components and Customer Intimacy
• Selling Customized While Producing Industrialized
• Mass Customization of Services
• Mass Customization of Software Products
• Streamlining the Product and the Processes
• The Importance of Data, and the Ability to Capitalize on It
• Trends in the Order Process for Complex Products and Services
• Concluding Remarks
• Afterword: the Virtual Future ….