Customising Stakeholder Management Strategies Concepts for Long-term Business Success /

Stakeholder Management - From Management Philosophy to a Tool for Everyday Working Life Use of Stakeholder Management Today In times of growing globalisation and increasingly tough c- petition the use of stakeholder management tools is becoming much more widespread. Nowadays, the concept of stakehol...

Πλήρης περιγραφή

Λεπτομέρειες βιβλιογραφικής εγγραφής
Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
Άλλοι συγγραφείς: Huber, Margit (Επιμελητής έκδοσης), Pallas, Martina (Επιμελητής έκδοσης)
Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
Γλώσσα:English
Έκδοση: Berlin, Heidelberg : Springer Berlin Heidelberg, 2006.
Θέματα:
Διαθέσιμο Online:Full Text via HEAL-Link
Πίνακας περιεχομένων:
  • TRI*M: Generating Insight, Traction and Credibility at Comet
  • Quality Management and Customer Retention
  • How to Use TRI*M in a Six Sigma Project
  • Public Sector TRI*M – Helping to Deliver Best Value
  • Customer Satisfaction with Commerzbank’s Retail Banking
  • The Czech Beer Market: A Brief Introduction — Understanding Consumers and Customer Needs
  • Measuring and Monitoring Stakeholder Relationships: Using TRI*M as an Innovative Tool for Corporate Communication
  • Customer Satisfaction and Retention Improves with Six Sigma
  • Focus on Loyalty
  • The Customer as Process Manager: Utilization of the TRI*M Methodology to Continually Increase Customer Satisfaction.