Managing Global Innovation Uncovering the Secrets of Future Competitiveness /

• Κύριοι συγγραφείς: Boutellier, Roman (Συγγραφέας), Gassmann, Oliver (Συγγραφέας), Zedtwitz, Maximilian von (Συγγραφέας)
• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Berlin, Heidelberg : Springer Berlin Heidelberg, 2008.
• Έκδοση: Third edition.
• Θέματα: Business.; Management.; Industrial management.; Business and Management.; Innovation/Technology Management.

What are the secrets of competitive R&D on a global scale? Based on empirical research with hundreds of R&D executives from more than 80 companies and 1000 R&D laboratories, the authors present new concepts and trends in global R&D management. Case studies from 22 best-practice compa...