The Silver Market Phenomenon Business Opportunities in an Era of Demographic Change /

• Corporate Author: SpringerLink (Online service)
• Other Authors: Kohlbacher, Florian (Editor), Herstatt, Cornelius (Editor)
• Format: Electronic eBook
• Language: English
• Published: Berlin, Heidelberg : Springer Berlin Heidelberg, 2008.
• Subjects: Business.; Management.; Labor economics.; Population.; Demography.; Business and Management.; Labor Economics.; Population Economics.

The current shift in demographics – aging and shrinking populations – in many countries around the world presents a major challenge to companies and societies alike. One particularly essential implication is the emergence and constant growth of the so-called “silver market”, the market segment more...