Internationalisation of Logistics Systems How Chinese and German companies enter foreign markets /

• Κύριοι συγγραφείς: Straube, Frank (Συγγραφέας), Bohn, Michael (Συγγραφέας), Ma, Shihua (Συγγραφέας)
• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Berlin, Heidelberg : Springer Berlin Heidelberg, 2008.
• Θέματα: Engineering.; Organization.; Planning.; Production management.; Engineering economics.; Engineering economy.; Engineering Economics, Organization, Logistics, Marketing.; Operations Management.
• Φυσική περιγραφή: XXX, 148 p. online resource.
• ISBN: 9783540769842

Over the past decades the world economy has reached an unprecedented level of global integration. As markets are being liberalised and trade barriers continuously being removed, companies are in an ongoing process of internationalisation. For the internationalisation of business activities, Global Logistics Systems play a significant role. The motivation of this survey is to review companies’ internationalisation procedures from a logistics perspective. What are the challenges of setting up international logistics networks? What are the problems logistics managers must face when entering specific markets? How do managers cope with these challenges to ensure that internationalisation projects will be successful? The research has been undertaken in China and Germany, surveying each country’s companies when going global.