Innovation Management by Promoting the Informal Artistic, Experience-based, Playful /

• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Άλλοι συγγραφείς: Böhle, Fritz (Επιμελητής έκδοσης), Bürgermeister, Markus (Επιμελητής έκδοσης), Porschen, Stephanie (Επιμελητής έκδοσης)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2012.
• Θέματα: Engineering.; Management.; Industrial management.; School management and organization.; School administration.; Engineering economics.; Engineering economy.; Economic sociology.; Engineering Economics, Organization, Logistics, Marketing.; Innovation/Technology Management.; Organizational Studies, Economic Sociology.; Administration, Organization and Leadership.
• Φυσική περιγραφή: XIV, 230 p. online resource.
• ISBN: 9783642280153

This book explores new approaches to successful innovation - with all uncertainty. Its focal points are management of the informal and a new perspective of human work: innovation work is based on artistic, experience-based and playful action. The book helps recognize and utilize new success potentials for innovation in enterprises. It addresses managers and experts who are interested in promoting innovation in practice. Moreover, scientists will gather new interdisciplinary insights into innovation management and work organization from this book.