Handbook of Strategic e-Business Management

• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Άλλοι συγγραφείς: Martínez-López, Francisco J. (Επιμελητής έκδοσης)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2014.
• Σειρά: Progress in IS,
• Θέματα: Business.; Management science.; Computer science.; Business and Management.; Business and Management, general.; Computer Science, general.

This research handbook provides a comprehensive, integrative, and authoritative resource on the main strategic management issues for companies within the e-business context. It covers an extensive set of topics, dealing with the major issues which articulate the e-business framework from a business...

Πίνακας περιεχομένων:

• Part A: Background
• Part B: Evolved Strategic Framework for the Management of Companies
• Part C: Key Business Processes, Areas and Activities
• Part D: Emerging Issues, Trends and Opportunities.