Collaboration in the Australian and Chinese Mobile Telecommunication Markets

• Κύριος συγγραφέας: Zhang, Yu (Aimee) (Συγγραφέας)
• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2014.
• Θέματα: Business.; Market research.; International business enterprises.; Cultural studies.; Business and Management.; International Business.; Market Research/Competitive Intelligence.; Cultural Studies.

 A major objective of this book is to identify the key determinants of successful inter-firm collaborations in the telecommunications industry in Australia and China, utilizing both qualitative and quantitative research methods as complementary methodologies. The findings will provide essential information and suggestions for businesses, researchers and policy makers and shed light on how to concretely improve the performance of business collaborations. Inter-firm collaboration has become increasingly important in the global economy, as firms now rely on collaborations to access new resources, new technologies, skills, the latest market information, new markets and knowledge, to accelerate innovation, to reduce costs, and to overcome government policy barriers. 

 Introduction -- Definitions and theories of collaboration -- Literature review -- Methodology -- Telecommunications and inter-firm collaborations -- A case study on collaboration in the Chinese mobile telecommunication market -- A case study on collaboration in the Australian mobile telecommunication market -- A quantitative study of collaboration -- Conclusions and recommendations.