CSR 2.0 Transforming Corporate Sustainability and Responsibility /

• Κύριος συγγραφέας: Visser, Wayne (Συγγραφέας)
• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2014.
• Σειρά: SpringerBriefs in Business,
• Θέματα: Business.; Leadership.; Organization.; Planning.; Business ethics.; Environmental management.; Sustainable development.; Economic sociology.; Business and Management.; Business Ethics.; Sustainable Development.; Organizational Studies, Economic Sociology.; Business Strategy/Leadership.; Environmental Management.

The book examines the evolution and current state of corporate social responsibility (CSR), using a five-stage maturity model: defensive, charitable, promotional, strategic and transformative CSR. The first four stages are dubbed CSR 1.0 and characterise most current CSR practice, while the fifth st...

Πίνακας περιεχομένων:

• Introduction
• Ages and Stages of CSR
• The Failure of CSR 1.0
• CSR 2.0 as a New Metaphor
• Principles of CSR 2.0
• Assessing CSR 2.0 Performance
• Conclusion.