Open Tourism Open Innovation, Crowdsourcing and Co-Creation Challenging the Tourism Industry /

• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Άλλοι συγγραφείς: Egger, Roman (Επιμελητής έκδοσης), Gula, Igor (Επιμελητής έκδοσης), Walcher, Dominik (Επιμελητής έκδοσης)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2016.
• Έκδοση: 1st ed. 2016.
• Σειρά: Tourism on the Verge,
• Θέματα: Business.; Marketing.; Management.; Industrial management.; Information technology.; Business > Data processing.; Business and Management.; Innovation/Technology Management.; IT in Business.

Open Innovation, Crowdsourcing and Co-creation have recently gained considerable attention among academics, as well as in practice, and have become intensively researched and discussed topics. Their use has already been discussed in various fields, and the body of literature on them is growing stead...

Πίνακας περιεχομένων:

• Part A: Theoretical Fundamentals and Concepts
• Part B: Case Studies - Information Level
• Part C: Case Studies - Creation Level
• Part D: Case Studies - Provision Level
• Part E: Further Open Tourism Examples and Cases.