Embedded Lead Users inside the Firm How Innovative User Employees contribute to the Corporate Product Innovation Process /

Embedded Lead Users inside the Firm How Innovative User Employees contribute to the Corporate Product Innovation Process /

The central phenomenon of this book are embedded lead users (ELUs): employees of firms who exhibit lead user characteristics in relation to their employing firm’s products or services. Examples for this phenomenon exist amongst others in the sporting industry in which users of sporting goods are at...

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Bibliographic Details
Main Author: Schweisfurth, Tim (Author)
Corporate Author: SpringerLink (Online service)
Format: Electronic eBook
Language:English
Published: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2013.
Series:Forschungs-/Entwicklungs-/Innovations-Management
Subjects:
Business.
Management.
Industrial management.
Business and Management.
Innovation/Technology Management.
Online Access:Full Text via HEAL-Link

Internet

Full Text via HEAL-Link

ΒΚΠ - Πατρα: ALFd

Holdings details from ΒΚΠ - Πατρα: ALFd
Call Number: 330.01 BAU
Copy 1 Available

ΒΚΠ - Πατρα: BSC

Holdings details from ΒΚΠ - Πατρα: BSC
Call Number: 330.01 BAU
Copy 2 Available
Copy 3 Available

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