Innovation Acceptance The Case of Advanced Driver-Assistance Systems /

• Κύριος συγγραφέας: Planing, Patrick (Συγγραφέας)
• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2014.
• Θέματα: Business.; Marketing.; Management.; Industrial management.; Business and Management.; Innovation/Technology Management.

Advanced Driver-Assistance Systems (ADAS) provide the opportunity to increase road safety and driving comfort. Reviewing existing empirical work on comparable innovations, Patrick Planing derives potential acceptance constructs, which together with the results of thirty-two semi-structured interview...

Πίνακας περιεχομένων:

• ADAS Technology
• Defining Innovation, Acceptance, Adoption, Resistance, and Diffusion
• Qualitative and Quantitative Research on Innovation Acceptance
• Factors for the Acceptance of Advanced Driver-Assistance Systems.