Fraß, A. (2016). Achieving Brand Loyalty in China through After-Sales Services: With a Particular Focus on the Influences of Cultural Determinants. Springer Fachmedien Wiesbaden : Imprint: Springer Gabler.
Παραπομπή σε μορφή Chicago (17η εκδ.)Fraß, Alexander. Achieving Brand Loyalty in China Through After-Sales Services: With a Particular Focus on the Influences of Cultural Determinants. Wiesbaden: Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2016.
Παραπομπή σε μορφή MLA (8th εκδ.)Fraß, Alexander. Achieving Brand Loyalty in China Through After-Sales Services: With a Particular Focus on the Influences of Cultural Determinants. Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2016.
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