APA (7th ed.) Citation

Weitzl, W. (2017). Measuring Electronic Word-of-Mouth Effectiveness: Developing and Applying the eWOM Trust Scale. Springer Fachmedien Wiesbaden : Imprint: Springer Gabler.

Chicago Style (17th ed.) Citation

Weitzl, Wolfgang. Measuring Electronic Word-of-Mouth Effectiveness: Developing and Applying the EWOM Trust Scale. Wiesbaden: Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2017.

MLA (8th ed.) Citation

Weitzl, Wolfgang. Measuring Electronic Word-of-Mouth Effectiveness: Developing and Applying the EWOM Trust Scale. Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2017.