Integrated Business Information Systems A Holistic View of the Linked Business Process Chain ERP-SCM-CRM-BI-Big Data /

Enterprise Resource Planning (ERP), Supply Chain Management (SCM), Customer Relationship Management (CRM), Business Intelligence (BI) and Big Data Analytics (BDA) are business related tasks and processes, which are supported by standardized software solutions. The book explains that this requires bu...

Πλήρης περιγραφή

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας: Gronwald, Klaus-Dieter (Συγγραφέας)
Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
Γλώσσα:English
Έκδοση: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2017.
Θέματα:
Διαθέσιμο Online:Full Text via HEAL-Link
LEADER 03515nam a22004815i 4500
001 978-3-662-53291-1
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024 7 |a 10.1007/978-3-662-53291-1  |2 doi 
040 |d GrThAP 
050 4 |a QA76.76.A65 
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082 0 4 |a 005.7  |2 23 
100 1 |a Gronwald, Klaus-Dieter.  |e author. 
245 1 0 |a Integrated Business Information Systems  |h [electronic resource] :  |b A Holistic View of the Linked Business Process Chain ERP-SCM-CRM-BI-Big Data /  |c by Klaus-Dieter Gronwald. 
264 1 |a Berlin, Heidelberg :  |b Springer Berlin Heidelberg :  |b Imprint: Springer,  |c 2017. 
300 |a XXIII, 200 p. 115 illus.  |b online resource. 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
347 |a text file  |b PDF  |2 rda 
505 0 |a Introduction -- Role Based Business Simulation -- Preparation and initiation -- Development and implementation of an ERP strategy -- Game Round 1 - Supply Chain not optimized -- Development and implementation of a SCM strategy -- Game Round 2 -- Development and implementation of a CRM strategy -- Game Round 3 – CRM-SCM integration -- Business Intelligence and Big Data Analytics -- Game Round 4 – CRM-Big Data integration -- Part II - Theoretical Background -- ERP – Enterprise Resource Planning -- SCM – Supply Chain Management -- CRM – Customer Relationship Management -- BI – Business Intelligence -- Big Data Analytics -- Part III – Simulation Information Material -- Post-Merger Initial Situation – Alpha Beer -- Post-Merger Initial Situation – Green Beer -- Post-Merger Initial Situation – Royal Beer -- Post-Merger Initial Situation – Wild Horse Beer -- Freight and Distribution Logistics -- kdibis.com -- Part IV - Appendix -- Index. 
520 |a Enterprise Resource Planning (ERP), Supply Chain Management (SCM), Customer Relationship Management (CRM), Business Intelligence (BI) and Big Data Analytics (BDA) are business related tasks and processes, which are supported by standardized software solutions. The book explains that this requires business oriented thinking and acting from IT specialists and data scientists. It is a good idea to let students experience this directly from the business perspective, for example as executives of a virtual company. The course simulates the stepwise integration of the linked business process chain ERP-SCM-CRM-BI-Big Data of four competing groups of companies. The course participants become board members with full P&L responsibility for business units of one of four beer brewery groups managing supply chains from production to retailer. 
650 0 |a Computer science. 
650 0 |a Business logistics. 
650 0 |a Management information systems. 
650 0 |a Data mining. 
650 1 4 |a Computer Science. 
650 2 4 |a Information Systems Applications (incl. Internet). 
650 2 4 |a Data Mining and Knowledge Discovery. 
650 2 4 |a Supply Chain Management. 
650 2 4 |a Business Information Systems. 
710 2 |a SpringerLink (Online service) 
773 0 |t Springer eBooks 
776 0 8 |i Printed edition:  |z 9783662532904 
856 4 0 |u http://dx.doi.org/10.1007/978-3-662-53291-1  |z Full Text via HEAL-Link 
912 |a ZDB-2-SCS 
950 |a Computer Science (Springer-11645)