Economics and Management of Networks Franchising, Strategic Alliances, and Cooperatives /

• Corporate Author: SpringerLink (Online service)
• Other Authors: Cliquet, Gérard (Editor), Tuunanen, Mika (Editor), Hendrikse, George (Editor), Windsperger, Josef (Editor)
• Format: Electronic eBook
• Language: English
• Published: Heidelberg : Physica-Verlag HD, 2007.
• Series: Contributions to Management Science,
• Subjects: Business.; Marketing.; Entrepreneurship.; Organization.; Planning.; Industrial organization.; Business and Management.; Industrial Organization.

The design and management of networks have become very important research topics in the field of organizational economics and management in the last decade. First, the book emphasizes research in economics and management of networks as a theory-driven field by offering new theoretical perspectives o...