Quality Uncertainty and Perception Information Asymmetry and Management of Quality Uncertainty and Quality Perception /

• Κύριοι συγγραφείς: Wankhade, Lalit (Συγγραφέας), Dabade, Balaji (Συγγραφέας)
• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Heidelberg : Physica-Verlag HD : Imprint: Physica, 2010.
• Σειρά: Contributions to Management Science,
• Θέματα: Business.; Marketing.; Leadership.; Organization.; Planning.; Management.; Industrial management.; Production management.; Engineering economics.; Engineering economy.; Business and Management.; Business Strategy/Leadership.; Innovation/Technology Management.; Operations Management.; Engineering Economics, Organization, Logistics, Marketing.
• Φυσική περιγραφή: XIV, 115 p. 62 illus. online resource.
• ISBN: 9783790821956
• ISSN: 1431-1941

The book addresses the complex issue of quality uncertainty due to information asymmetry in the backdrop of information economics, total quality management and marketing science. Reliability Engineering, Seven Management Tools and System Dynamics are used to develop theories on quality uncertainty and perception. Quality perception is identified as a multidisciplinary measure of business performance. The tools are developed to minimize quality uncertainty or to maximize quality perception. A few worksheets are provided for applying these theories to improve business performance.