Valuation of Network Effects in Software Markets A Complex Networks Approach /

• Main Author: Kemper, Andreas (Author)
• Corporate Author: SpringerLink (Online service)
• Format: Electronic eBook
• Language: English
• Published: Heidelberg : Physica-Verlag HD, 2010.
• Series: Contributions to Management Science,
• Subjects: Finance.; Operations research.; Decision making.; Economics, Mathematical.; Statistical physics.; Dynamical systems.; Macroeconomics.; Finance, general.; Operation Research/Decision Theory.; Statistical Physics, Dynamical Systems and Complexity.; Quantitative Finance.; Macroeconomics/Monetary Economics//Financial Economics.

The customer base is an important value driver of software companies and a reliable prediction of its development is fundamental for investment decisions. A particularity in software markets is that an individual’s purchasing decision is often influenced by other users’ choices. Although such custom...

Table of Contents:

• Background and Motivation
• Valuation in Modern Software Markets
• Investment and Company Valuation
• Modern Software Markets
• Reconsideration of Valuation in Software Markets
• Modeling Network Effects in Software Markets
• Network Economics in Software Markets
• Customer-Equity Valuation in Software Markets
• Adoption and Diffusion Models for Software Markets
• Network Effects Valuation Framework For Software Markets
• Reconsideration of Network Effects in Software Markets
• Modeling Customer Networks from a Complex Networks Perspective
• Complex Networks Theory
• Complex Networks Adoption and Diffusion Simulator
• Complex Networks Analysis of Customer Networks
• Complex Networks Framework for Valuation in Software Markets
• Reconsideration of Complex Customer Networks in Software Markets
• Summary, Implications, Limitations, and Outlook
• Summary of Findings
• Implications of Results
• Research Limitations
• Research Outlook
• Executive Summary.