New Developments in the Theory of Networks Franchising, Alliances and Cooperatives /

• Corporate Author: SpringerLink (Online service)
• Other Authors: Tuunanen, Mika (Editor), Windsperger, Josef (Editor), Cliquet, Gérard (Editor), Hendrikse, George (Editor)
• Format: Electronic eBook
• Language: English
• Published: Heidelberg : Physica-Verlag HD : Imprint: Physica, 2011.
• Series: Contributions to Management Science,
• Subjects: Business.; Marketing.; Entrepreneurship.; Organization.; Planning.; Industrial organization.; Social sciences.; Business and Management.; Industrial Organization.; Social Sciences, general.

The theory of networks aims at developing theoretical views on the design and management of alliances, franchise chains, licensing, joint ventures, cooperatives, and venture capital relations. The current trend in economics and management of networks is twofold: First there is a strong tendency towa...

Table of Contents:

• Part I: Franchising: Contract Design and Decision Rights; Incentives and Ownership Strategy; Strategy, Competition and Internationalization of Franchise Firms; Entrepreneurship and Franchising; Franchising and Regulation
• Part II: Alliances: Value Creation in Network Relationships; Organization of Innovation Through Alliances; Knowledge Management in Networks
• Part III: Cooperatives: Behaviorial Logics and Governance of Cooperatives.