Doomed to Internationalization and Modernization of Corporate Culture The Russian Experience of German Firms /

What kind of corporate- and intercultural problems do German companies encounter on the path towards globally operating enterprises? To what extent should they hold on to, adjust or abandon their long-established values and practices in a new business environment? What must they particularly expect...

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Bibliographic Details
Main Author: Anghel, Ghenadie (Author)
Corporate Author: SpringerLink (Online service)
Format: Electronic eBook
Language:English
Published: Wiesbaden : Gabler Verlag, 2012.
Subjects:
Online Access:Full Text via HEAL-Link

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