|
|
|
|
| LEADER |
02043nam a22004335i 4500 |
| 001 |
978-3-8349-6209-6 |
| 003 |
DE-He213 |
| 005 |
20151204171723.0 |
| 007 |
cr nn 008mamaa |
| 008 |
110205s2011 gw | s |||| 0|eng d |
| 020 |
|
|
|a 9783834962096
|9 978-3-8349-6209-6
|
| 024 |
7 |
|
|a 10.1007/978-3-8349-6209-6
|2 doi
|
| 040 |
|
|
|d GrThAP
|
| 050 |
|
4 |
|a HF5410-5417.5
|
| 072 |
|
7 |
|a KJS
|2 bicssc
|
| 072 |
|
7 |
|a KJSM
|2 bicssc
|
| 072 |
|
7 |
|a BUS043000
|2 bisacsh
|
| 082 |
0 |
4 |
|a 658.8
|2 23
|
| 100 |
1 |
|
|a Mueller, Florian.
|e author.
|
| 245 |
1 |
0 |
|a Sales Management Control Strategies in Banking
|h [electronic resource] :
|b Strategic Fit and Performance Impact /
|c by Florian Mueller.
|
| 264 |
|
1 |
|a Wiesbaden :
|b Gabler,
|c 2011.
|
| 300 |
|
|
|a XXII, 398 p. 50 illus.
|b online resource.
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|
| 337 |
|
|
|a computer
|b c
|2 rdamedia
|
| 338 |
|
|
|a online resource
|b cr
|2 rdacarrier
|
| 347 |
|
|
|a text file
|b PDF
|2 rda
|
| 520 |
|
|
|a Not only have the global financial crisis, a changing regulatory environment, increasing competitive pressure, and changes in customer behavior created an overall difficult environment for banking institutions, but they have also increased the pressure on their sales performance. Based on the results of 300 interviews with sales executives of banks in Germany, Florian Mueller empirically investigates how retail, private, and corporate banking institutions need to set up their sales management control strategy in accordance to their specific environment, business strategy, and organizational characteristics in order to increase performance.
|
| 650 |
|
0 |
|a Business.
|
| 650 |
|
0 |
|a Marketing.
|
| 650 |
|
0 |
|a Finance.
|
| 650 |
1 |
4 |
|a Business and Management.
|
| 650 |
2 |
4 |
|a Marketing.
|
| 650 |
2 |
4 |
|a Finance, general.
|
| 710 |
2 |
|
|a SpringerLink (Online service)
|
| 773 |
0 |
|
|t Springer eBooks
|
| 776 |
0 |
8 |
|i Printed edition:
|z 9783834926531
|
| 856 |
4 |
0 |
|u http://dx.doi.org/10.1007/978-3-8349-6209-6
|z Full Text via HEAL-Link
|
| 912 |
|
|
|a ZDB-2-SBE
|
| 950 |
|
|
|a Business and Economics (Springer-11643)
|
