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01976nam a22004455i 4500 |
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978-3-8349-6942-2 |
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DE-He213 |
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20151204184830.0 |
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111105s2012 gw | s |||| 0|eng d |
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|a 9783834969422
|9 978-3-8349-6942-2
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|a 10.1007/978-3-8349-6942-2
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|a Sachse, Uwe.
|e author.
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|a Internationalisation and Mode Switching
|h [electronic resource] :
|b Performance, Strategy and Timing /
|c by Uwe Sachse.
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|a Wiesbaden :
|b Gabler Verlag,
|c 2012.
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|a XXII, 418 p. 50 illus.
|b online resource.
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|a text
|b txt
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|a Managing an international operation is seen by many as one of the most challenging activities in an enterprise. Uwe Sachse offers substantial answers to the question of how companies behave after they have entered a particular foreign market. The results of the empirical study show that the mode switch is an important option for improving performance in foreign markets. Uwe Sachse shows that, over the duration of foreign business activity, companies pursue characteristic internationalisation pathways through their choice of mode.
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|a Business.
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|a Information technology.
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|a Business
|x Data processing.
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|a Business and Management.
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|a IT in Business.
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|a SpringerLink (Online service)
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|t Springer eBooks
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|i Printed edition:
|z 9783834931306
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|u http://dx.doi.org/10.1007/978-3-8349-6942-2
|z Full Text via HEAL-Link
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|a ZDB-2-SBE
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|a Business and Economics (Springer-11643)
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