Cruise Management Information and Decision Support Systems /

• Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
• Άλλοι συγγραφείς: Papathanassis, Alexis (Επιμελητής έκδοσης), Breitner, Michael H. (Επιμελητής έκδοσης), Schoen, Cornelia (Επιμελητής έκδοσης), Guhr, Nadine (Επιμελητής έκδοσης)
• Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
• Γλώσσα: English
• Έκδοση: Wiesbaden : Gabler Verlag, 2012.
• Θέματα: Business.; Marketing.; Business and Management.
• Φυσική περιγραφή: XI, 249 p. 51 illus., 1 illus. in color. online resource.
• ISBN: 9783834971593

Increasingly, cruise operators are utilising information and communication technologies (ICTs) to improve service-effectiveness and process efficiency, both on- and off-board. Therefore, it is worth initiating a discussion on the potential and challenges ICTs entail for both cruise operators’ back-offices and for cruisers’ consumption experiences. This book documents the proceedings of the 1st e-Cruising Conference (Bremerhaven, Germany), which was aimed at discussing the possibilities and applicability of ICTs and mobile services in various aspects of cruise operations. Following a rigorous double-blind review, the best papers were chosen to be incorporated in this volume.