APA (7th ed.) Citation

Wübben, M. (2009). Analytical CRM: Developing and Maintaining Profitable Customer Relationships in Non-Contractual Settings. Gabler.

Chicago Style (17th ed.) Citation

Wübben, Markus. Analytical CRM: Developing and Maintaining Profitable Customer Relationships in Non-Contractual Settings. Wiesbaden: Gabler, 2009.

MLA (8th ed.) Citation

Wübben, Markus. Analytical CRM: Developing and Maintaining Profitable Customer Relationships in Non-Contractual Settings. Gabler, 2009.

Warning: These citations may not always be 100% accurate.