Strategic International Management Text and Cases /

“Strategic International Management” takes a global perspective and covers the major aspects of international business strategies. It introduces the complexity of international business based on the perspective of Multinational Corporations as inter-organisational and intra-organisational networks....

Πλήρης περιγραφή

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριοι συγγραφείς: Morschett, Dirk (Συγγραφέας), Schramm-Klein, Hanna (Συγγραφέας), Zentes, Joachim (Συγγραφέας)
Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
Γλώσσα:English
Έκδοση: Wiesbaden : Gabler, 2009.
Θέματα:
Διαθέσιμο Online:Full Text via HEAL-Link
Πίνακας περιεχομένων:
  • to Strategic International Management
  • Multinational Corporations as Networks
  • The Integration/Responsiveness Framework
  • Role Typologies for Foreign Subsidiaries
  • Motives for Internationalisation
  • The External Environment
  • Market Barriers, Global and Regional Integration
  • Competitive Advantage of Nations and Regional Clusters
  • The Role of Country Culture for International Management
  • International Coordination
  • Formal and Informal Coordination Mechanisms
  • International Organisational Structures as Coordination Mechanism
  • Corporate Culture as Coordination Mechanism
  • Corporate Social Responsibility of MNCs
  • Foreign Operation Modes
  • Basic Types and Theoretical Explanations of Foreign Operation Modes
  • Buying, Outsourcing and Offshoring
  • International Alliances
  • Wholly-owned Subsidiaries, Greenfield Investments, Mergers & Acquisitions
  • Selected Value Chain Activities
  • International Production & Sourcing
  • International Research & Development
  • International Marketing
  • Selected International Business Functions
  • International Human Resource Managementg
  • International Control.