Customer Integration in Industrial Innovation Projects
The development of product innovations is permanently challenged by the customers’ rapidly evolving demand for new products and technologies. New approaches for integrating customers into the product innovation process are required and have been exemplified in a software engineering context by Extre...
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| Format: | Electronic eBook |
| Language: | English |
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Wiesbaden :
Gabler,
2008.
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| Online Access: | Full Text via HEAL-Link |
