|
|
|
|
LEADER |
02863nam a22005295i 4500 |
001 |
978-81-322-3679-5 |
003 |
DE-He213 |
005 |
20170104105326.0 |
007 |
cr nn 008mamaa |
008 |
170104s2017 ii | s |||| 0|eng d |
020 |
|
|
|a 9788132236795
|9 978-81-322-3679-5
|
024 |
7 |
|
|a 10.1007/978-81-322-3679-5
|2 doi
|
040 |
|
|
|d GrThAP
|
050 |
|
4 |
|a HD28-70
|
072 |
|
7 |
|a KJC
|2 bicssc
|
072 |
|
7 |
|a BUS041000
|2 bisacsh
|
082 |
0 |
4 |
|a 658.4092
|2 23
|
100 |
1 |
|
|a Akhilesh, K.B.
|e author.
|
245 |
1 |
0 |
|a Co-Creation and Learning
|h [electronic resource] :
|b Concepts and Cases /
|c by K.B. Akhilesh.
|
264 |
|
1 |
|a New Delhi :
|b Springer India :
|b Imprint: Springer,
|c 2017.
|
300 |
|
|
|a XIV, 97 p. 20 illus.
|b online resource.
|
336 |
|
|
|a text
|b txt
|2 rdacontent
|
337 |
|
|
|a computer
|b c
|2 rdamedia
|
338 |
|
|
|a online resource
|b cr
|2 rdacarrier
|
347 |
|
|
|a text file
|b PDF
|2 rda
|
490 |
1 |
|
|a SpringerBriefs in Business,
|x 2191-5482
|
505 |
0 |
|
|a Chapter 1. Co-Creation. Chapter 2. Co-Creation and Learning -- Chapter 3. Case Studies -- References.
|
520 |
|
|
|a This book introduces readers to co-creation --- a complex, value-based, context-driven and collaborative effort to develop new paradigms, products and services to satisfy human wants. Co-creation is built not only around the perceptions of challenges, cause-and-effect relationships and constraints, but also around available alternatives for dealing with or overcoming those challenges. Co-creation is not about transferring or outsourcing activities, and neither is it about the customization of products and services. This book explains the emergence of the co-creation approach. It describes various models of value creation, as well as different stages and the contract process involved in co-creation. It also explores different types of learning and learning techniques, and how co-creation impacts the learning process. The book allows practitioners and policymakers to understand the processes involved in implementing co-creation in any organization, while also presenting case studies to show how to apply the relevant concepts in their day-to-day activities.
|
650 |
|
0 |
|a Business.
|
650 |
|
0 |
|a Marketing.
|
650 |
|
0 |
|a Leadership.
|
650 |
|
0 |
|a Organization.
|
650 |
|
0 |
|a Planning.
|
650 |
|
0 |
|a Management.
|
650 |
|
0 |
|a Industrial management.
|
650 |
1 |
4 |
|a Business and Management.
|
650 |
2 |
4 |
|a Business Strategy/Leadership.
|
650 |
2 |
4 |
|a Innovation/Technology Management.
|
650 |
2 |
4 |
|a Organization.
|
650 |
2 |
4 |
|a Marketing.
|
710 |
2 |
|
|a SpringerLink (Online service)
|
773 |
0 |
|
|t Springer eBooks
|
776 |
0 |
8 |
|i Printed edition:
|z 9788132236771
|
830 |
|
0 |
|a SpringerBriefs in Business,
|x 2191-5482
|
856 |
4 |
0 |
|u http://dx.doi.org/10.1007/978-81-322-3679-5
|z Full Text via HEAL-Link
|
912 |
|
|
|a ZDB-2-BUM
|
950 |
|
|
|a Business and Management (Springer-41169)
|