Co-Creation and Learning Concepts and Cases /

This book introduces readers to co-creation --- a complex, value-based, context-driven and collaborative effort to develop new paradigms, products and services to satisfy human wants. Co-creation is built not only around the perceptions of challenges, cause-and-effect relationships and constraints,...

Πλήρης περιγραφή

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας: Akhilesh, K.B (Συγγραφέας)
Συγγραφή απο Οργανισμό/Αρχή: SpringerLink (Online service)
Μορφή: Ηλεκτρονική πηγή Ηλ. βιβλίο
Γλώσσα:English
Έκδοση: New Delhi : Springer India : Imprint: Springer, 2017.
Σειρά:SpringerBriefs in Business,
Θέματα:
Διαθέσιμο Online:Full Text via HEAL-Link
LEADER 02863nam a22005295i 4500
001 978-81-322-3679-5
003 DE-He213
005 20170104105326.0
007 cr nn 008mamaa
008 170104s2017 ii | s |||| 0|eng d
020 |a 9788132236795  |9 978-81-322-3679-5 
024 7 |a 10.1007/978-81-322-3679-5  |2 doi 
040 |d GrThAP 
050 4 |a HD28-70 
072 7 |a KJC  |2 bicssc 
072 7 |a BUS041000  |2 bisacsh 
082 0 4 |a 658.4092  |2 23 
100 1 |a Akhilesh, K.B.  |e author. 
245 1 0 |a Co-Creation and Learning  |h [electronic resource] :  |b Concepts and Cases /  |c by K.B. Akhilesh. 
264 1 |a New Delhi :  |b Springer India :  |b Imprint: Springer,  |c 2017. 
300 |a XIV, 97 p. 20 illus.  |b online resource. 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
347 |a text file  |b PDF  |2 rda 
490 1 |a SpringerBriefs in Business,  |x 2191-5482 
505 0 |a Chapter 1. Co-Creation. Chapter 2. Co-Creation and Learning -- Chapter 3. Case Studies -- References. 
520 |a This book introduces readers to co-creation --- a complex, value-based, context-driven and collaborative effort to develop new paradigms, products and services to satisfy human wants. Co-creation is built not only around the perceptions of challenges, cause-and-effect relationships and constraints, but also around available alternatives for dealing with or overcoming those challenges. Co-creation is not about transferring or outsourcing activities, and neither is it about the customization of products and services. This book explains the emergence of the co-creation approach. It describes various models of value creation, as well as different stages and the contract process involved in co-creation. It also explores different types of learning and learning techniques, and how co-creation impacts the learning process. The book allows practitioners and policymakers to understand the processes involved in implementing co-creation in any organization, while also presenting case studies to show how to apply the relevant concepts in their day-to-day activities. 
650 0 |a Business. 
650 0 |a Marketing. 
650 0 |a Leadership. 
650 0 |a Organization. 
650 0 |a Planning. 
650 0 |a Management. 
650 0 |a Industrial management. 
650 1 4 |a Business and Management. 
650 2 4 |a Business Strategy/Leadership. 
650 2 4 |a Innovation/Technology Management. 
650 2 4 |a Organization. 
650 2 4 |a Marketing. 
710 2 |a SpringerLink (Online service) 
773 0 |t Springer eBooks 
776 0 8 |i Printed edition:  |z 9788132236771 
830 0 |a SpringerBriefs in Business,  |x 2191-5482 
856 4 0 |u http://dx.doi.org/10.1007/978-81-322-3679-5  |z Full Text via HEAL-Link 
912 |a ZDB-2-BUM 
950 |a Business and Management (Springer-41169)